How to launch on Chronex360
A trader in Lomé running a Click-to-WhatsApp ad for imported goods, or a boutique fielding an Instagram DM about a fabric order, needs that first message captured before it disappears into a personal inbox. Chronex360 pulls every inquiry from Facebook Messenger, website forms, and WhatsApp ads into one shared thread, tags it, and routes it to the right agent based on who is free and what the customer asked for. Agents qualify the lead, share a catalogue or quote directly inside the chat, and convert it into a trackable order the moment terms are agreed, with status visible right through to rider handoff and delivery confirmation in Lomé or upcountry. Because most conversations run in French with English mixed in for cross-border buyers, Chronex360 ships bilingual message templates and quick replies tuned to local business hours, so nothing sits unanswered overnight. Supervisors get a simple view of which leads converted, turning scattered chats into a dependable sales pipeline.
Recommended social-to-WhatsApp growth flow
- Use Marketing templates only for opted-in promotional outreach
- use Utility for requested/transaction-triggered updates
- use Service replies when the customer starts the conversation
What to track
Lead volume by source, opt-in rate, first-response time, qualified-lead rate, agent follow-up adherence, template delivery/reply rate, conversion rate, order/revenue attribution where applicable, and opt-out/blocked rate.
States & regions in Togo
Chronex360 supports WhatsApp Business API onboarding for businesses across 5 states/regions in Togo, including: