How Chronex360 helps manage your business in Mabaruma
In Mabaruma (Barima-Waini, Guyana), businesses use Chronex360 to capture every WhatsApp enquiry as a lead, qualify it automatically, and route it to the right team member without manual data entry.
Guyanese businesses increasingly capture leads through Facebook Messenger and Click-to-WhatsApp ads, often from customers who prefer messaging over phone calls for a first inquiry. Chronex360 pulls these conversations into a single inbox, qualifies each one, and assigns it to an available agent according to business hours, which helps retail and services businesses respond quickly without needing a large dedicated call center. From qualification, Chronex360 tracks the lead through quoting and order confirmation to delivery, reflecting the direct WhatsApp coordination many Guyanese sellers use to arrange pickup or delivery with the customer. English-language message templates, in-chat catalog sharing for showing products or services clearly, and compliance-aware messaging that respects opt-in expectations keep interactions professional as the business grows. Multi-agent assignment spreads incoming inquiries evenly, and conversion reporting gives owners a clear picture of which messages are actually turning into completed sales rather than going cold.
Lead analytics
The analytics service reports totals, new versus worked, conversion against final statuses, response times from assignment history, follow-up adherence and source and campaign breakdowns with time series. Results are cached for 15 minutes and exportable to Excel.
- Conversion, response time, follow-up adherence
- Period presets with source and assignee filters
- Cached 15 minutes, Excel export
Lead management
Leads and contacts share one table, split by an is_lead flag. Filter by keyword, status, source, assignee, tags, favourite or date, switch to the Kanban to drag cards between statuses, or open the full activity workspace for a single lead.
- List, Kanban and activity drawer views
- Rich filters plus favourite and archive
- CSV / Excel import wizard with column mapping
Lead assignment
Assign leads manually in bulk, or let the assignment service route them by strategy and eligible roles with round-robin per lead source. Every change is stored for response-time and ownership reporting.
- Manual bulk assign
- Round-robin per lead source
- Auto-claim on inbound social replies