How to launch on Chronex360
A typical Colombian lead begins with a WhatsApp ad click or an Instagram inquiry about a product, service, or property, and buyers expect a quick, personal reply rather than an automated brush-off. Chronex360 logs that first message immediately, qualifies it, and assigns it to the right salesperson based on availability and business hours, which matters for ecommerce, retail, and real estate teams juggling high inbound volume. From qualification, Chronex360 follows the conversation through quoting, order confirmation, and on to delivery, including the WhatsApp-based coordination many Colombian businesses use to schedule and confirm home delivery with the buyer directly. Spanish message templates, shared catalogs for browsing products in-chat, and compliance-aware messaging around opt-in and frequency keep communication professional and consistent across every agent. With multi-agent assignment spreading the workload evenly and conversion reporting showing which campaigns actually close, sales teams get full visibility from the first tap to the final delivered order.
Recommended social-to-WhatsApp growth flow
- Use Marketing templates only for opted-in promotional outreach
- use Utility for requested/transaction-triggered updates
- use Service replies when the customer starts the conversation
What to track
Lead volume by source, opt-in rate, first-response time, qualified-lead rate, agent follow-up adherence, template delivery/reply rate, conversion rate, order/revenue attribution where applicable, and opt-out/blocked rate.
States & regions in Colombia
Chronex360 supports WhatsApp Business API onboarding for businesses across 33 states/regions in Colombia, including: